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Join the 1 million+ we've helped
It's always free to explore your options with Key.
Because Honest advice means more
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We keep things clear and simple
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Everything's in plain English - the pros, the cons, and costs
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We'll check all your options, not just equity release
Because Personal guidance means more
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Every conversation starts with listening
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We care about your goals, your family, your future
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A dedicated adviser means your journey is always personal
Because Trusted experience means more
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25+ years' experience and 1 million+ people helped
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Award-winning reputation built on doing what's right
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Rated 'Excellent' on Trustpilot - you're in good hands
Helping you take your next step with confidence
Explore our simple tools and guides to understand your options.
Clear, free, and built around you.
We help people like Paul and Emma boost their retirement finances
Every story is unique.
They all start with expert advice that's Honest | Personal | Trusted.
Released £68,000
Home improvements
Retired
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Because planning ahead means more
From supporting your finances to protecting your estate and wishes.
We're here to help you feel confident about the future.
We're proud to help our customers and give back to the community
Page last updated: Thursday 06 November 2025