Opening Hours

Open at 9:00am on Monday

Opening Hours

  • Monday - Thursday

    9:00am - 8:00pm

  • Friday

    9:00am - 5:30pm

  • Saturday

    9:00am - 5:00pm

  • Sunday

    Closed All Day

Our Address

Key, Baines House,

4 Midgery Court, Fulwood,

Preston, PR2 9ZH


0808 252 9170

Welcome to your personal equity release service

We take the time to get to know you and understand your circumstances; because the first thing to work out is whether equity release is actually right for you. If it isn’t, we’ll tell you, and we’ll never charge you for our advice

Equity release

Take control and secure your financial future with a tax-free lump sum, or drawdown

See how

Equity release calculator

Use our free calculator and see how much retirement wealth could be reserved in your home

Calculate Now

Key have helped over 1 million people decide if equity release is right for them


69, Retired

"The best thing about all of this is I can have the holidays I want, the grandkids are over the moon, their pockets are never empty now. It’s just nice to wake up in the morning and not worry about anything."​

Read more

Michael and Carol

64 & 63, approaching retirement

"All the worries and the stresses have gone now, we can just look forward to having a nice relaxing retirement…We’re planning to go away on a couple of cruises."

Read more

Rated excellent at 4.9 of 5 on Trustpilot

Based on 14,980

Graham Frederick Lord

Had great advice, from Michael Jones. Went through every thing and all the avenues possible to...

Mr Roger Baldock

Mike Johnes was very helpful

D B from Formby, Lancs

Mike was most helpful during his visits to discuss our particular requirements and gave good...

Les Wall

Easy to deal with, no sale pressure, informed very well about the product and kept up to date...

Andrew Douglas Sturrock

I had been in touch with a couple of other companies who only conducted telephone interviews!With...

You're in safe hands


Qualified equity release advisers


Face-to-face advice sessions a month


5-star reviews on Trustpilot for Key
Download your free
Download your free

Equity Release Guide

Get all the facts about equity release and see if it's something you wish to consider
  • Customer testimonials 
  • Get answers to those all-important questions.
  • Explore the different plans available and see which one suits you

Other products we offer


Find out which retirement option will make your pension pot work hardest for you

Learn more

Wills and LPAs

Estate planning ensures your wishes are carried out throughout your lifetime and beyond

Learn more

Mortgages for over 55s

Secure a simple hassle-free mortgage, whether you're in or approaching retirement

Learn more
If you are considering equity release we recommend that you read through is equity release right for you?

*Christmas hamper offer: Terms and conditions